Logo
About

Who i am

About

Adam Endres

Law Firm Marketing Expert

Well you’ve looked me up, so I guess I should tell you a little about myself…

I’m from (and still live in) the Dallas-Fort Worth Metroplex. I’m a hardcore Dallas Mavericks fan, and I enjoy all things comedy.

When it comes to business, I honestly enjoy my job. Marketing takes a combination of creativity, insight, guts, and execution. I consistently keep up to date on all things marketing and SEO, but my biggest focus these days is on local businesses — specifically, personal injury law firms.

My current career path may be in law firm marketing, but I also have a passion for writing, video production, and graphic design. While at UNT, I produced numerous short films and generally focused on writing, video editing, and mass media marketing.

Some facts

0
Companies Started
0
Websites Improved
0
Unhappy Clients
Resume

My experience

Resume

Marketing Manager

  • Search Engine Optimization
  • Branding & Promotion
  • Search Engine Marketing

Responsibilities include: Search Engine Marketing / SEM (certified in Google Ads & Microsoft Ads), website creation (WordPress), copywriting / editing, content marketing, Search Engine Optimization (specifically for personal injury law firms in competitive markets), on-page optimization / UX, natural link building, citation management, graphic design, social media management (Facebook, Instagram, Twitter, TikTok, LinkedIn, etc), social media marketing (Facebook/IG Ads), network security, Microsoft 365 (SharePoint, Excel), Needles Neos CMS administration, video production, national branding campaigns, community outreach & publicity, outdoor advertising (billboards, buses, radio, TV, etc).

Marketing Manager

  • Search Engine Optimization
  • Content Marketing
  • Advertising & Promotion

Responsibilities included: website development (15+ projects - WordPress, Joomla, HTML/CSS), competitive search engine optimization, search engine marketing (SEM), on-page optimization focusing on UX and SEO, link building, citation management, effective strong copy writing and content marketing for the personal injury legal industry, national branding campaign (1-800-ATTORNEY®), maintaining effective lead generation sources, tracking leads and reporting on trends, social media management (Facebook, Twitter, LinkedIn, etc), social media marketing (Facebook Ads, Twitter Ads, LinkedIn Ads), CRM (InfusionSoft, email newsletters).

Marketing Associate

  • On-Page Optimization
  • Link Building
  • Content Marketing

Responsibilities included: handling over 40 active websites in some extremely competitive markets, website creation (Drupal & Wordpress), on-page search engine optimization (Schema markup, internal link structure, proper HTML/CSS), link building, graphic design, social media management, news blogging, UX, document running, and client signups.

Web Developer

  • Web Design
  • Graphic Design
  • Web Marketing

My411Pages.com was a national Internet Yellow Pages (IYP) company where I created unique landing pages, logos, custom graphics, and wrote copy for hundreds of small businesses. Responsibilities also included: HTML/CSS optimization, graphic design (Adobe Photoshop), data entry, and training new publishers.

    University of North Texas (UNT)

    Bachelor of Science (B.S.), 2007, Denton, TX
    Majored in radio, television, and film with a focus on marketing & mass media.

    My Skills

    Competence

    My Skills

    Marketing

    Branding & Promotions (graphic design, giveaways, events, community outreach)
    100%
    CRM & Client Outreach (Infusionsoft CRM, Constant Contact, newsletter creation, etc.)
    100%
    Offline Advertising (billboards/outdoor ads, radio/tv commercials, promotional items & events)
    100%

    SEO / SEM

    On-Page SEO (link structure, microdata, page titles, page speed, clean code)
    100%
    Off-Page SEO (local citations, legitimate link building, content marketing, social media, GMB/Maps)
    100%
    SEM Campaign Management (Google Ads, Microsoft Ads, Facebook Ads, LinkedIn Ads, AVVO, etc.)
    100%

    Content & Design

    Content Marketing (strategy, writing, blogging, revision, social outreach & promotion)
    100%
    Web Design (WordPress, UX, responsive design, conversion/event tracking)
    100%
    Graphic Design & Video Production (Adobe Photoshop, Premiere, After Effects, Davinci Resolve)
    100%